For Employers

Give employees the space to grieve, without leaving them to navigate it alone.

Kins gives employees and their families practical support through one of life’s hardest moments, complementing the emotional, financial and workplace support you already provide.

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Grief exists beyond bereavement leave.

Bereaved employees can carry the emotional and practical burden for months, affecting their wellbeing, focus, attendance and relationship with their employer.

Research from the UK Government, Sue Ryder and Marie Curie shows just how significant that impact can be.

  • 1 in 10 UK employees may experience a bereavement of any kind each year
  • 70% of normal capacity may be assumed for someone experiencing profound grief in their first six months
  • 56% would consider leaving their employer if treated poorly following a bereavement
  • £23bn is the estimated annual cost of workplace grief to the UK economy

Sources: UK Government impact assessment, Sue Ryder — Grief in the workplace, Marie Curie workplace research

A benefit that supports every stage

Kins. combines practical preparation, on-demand human support and structured execution in one experience.

  • Before a loss

    Kins. Care Vault helps employees organise their wishes, documents and key information for their family.

  • When a loss happens

    Kins. Loss Support activates a personalised plan and the support of a dedicated Care Manager.

  • For the family

    Eligible loved ones can be part of the journey, so the employee doesn’t have to carry everything alone.

Support your people, support your workplace.

The reason to offer Kins. is human first.
The organisational value follows.

Why kins. matters to employers:

  • Wellbeing

    Provide support when emotional and cognitive capacity is limited.

  • Absence & productivity

    Reduce the administrative load competing with their work, family and recovery.

  • Trust

    Show your people that their wellbeing matters beyond the workplace.

  • Benefits differentiation

    Fill the practical gap between EAP, wellbeing and financial protection.

  • HR burden

    Give managers and People teams somewhere credible to turn when practical questions arise.

Support employees through every stage.

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