About Us

Making the space for grief and everything that follows.

The storyof kins.

kins. was created to humanise and modernise how families plan and manage end-of-life matters.

kins. is a space that brings together planning, funeral arrangements, estate administration, and aftercare into one secure, guided platform. We combine clear personalised plans and step-by-step workflows with dedicated human Care Managers, so families have structure without pressure, transparency without confusion, and reassurance when it matters most.

Today, arranging a funeral, handling probate, closing accounts, and managing final wishes remain fragmented, paper-based, and overwhelming - often at the very moment families are least prepared to navigate complexity. We believe this can be done better.

Our aim is simple: give families more space for each other and coping with grief by taking complexity out of the practical journey before and after a death.

Paving a new way for bereavement support

kins. works with some of the largest organisations in the UK, guided by clear design principles and a simple goal: making comprehensive support throughout the bereavement journey accessible to everyone.

  • Everything in one place
  • End-to-end support before, during and after bereavement
  • Personalised support, combining dedicated Care Managers with modern technology
  • Partner-neutral and family-first
  • Designed for clarity, calm, and simplicity

Created in the UK, for the UK.

  • UK Incorporated & Led

    UK Incorporated company with UK-based leadership team & operations

  • UK Wholesale Partnerships

    UK Incorporated company with UK-based leadership team & operations

  • UK care & grief experts

    UK Incorporated company with UK-based leadership team & operations

  • UK Journey design

    UK Incorporated company with UK-based leadership team & operations

  • UK ecosystem integrations

    UK Incorporated company with UK-based leadership team & operations

  • UK data & security

    UK Incorporated company with UK-based leadership team & operations

Join Us

A multidisciplinary team has come together to set a new standard for bereavement support, bringing together world-class experts and leaders across grief support, healthcare, hospices and retirement living, insurance, funeral services, law, and bereavement fund management.

Join the team